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Harold Gornbein

This week, the Dental Amigos welcome Harold Gornbein, Co-Founder partner of Apex Reimbursement Specialists who has over 30 years of experience within the dental insurance industry. Harold has worked in sales and account management for Ameritas, Dental Benefit Providers, PacifiCare Health Systems, and United Concordia, as well as his own employee benefits agency. His wealth of industry knowledge, experience, and relationships provide Apex clients crucial strategic guidance on credentialing management, UCR Fee analysis, dental billing, and fee schedule analysis and optimization. Apex’s services help to position dental practices at the head of the negotiating table for higher paying fee schedules potentially producing thousand’s more in revenue without additional chair time. 

In this episode, Harold discusses PPO fee negotiation, insurance verification, collection rates, the importance of transitioning practice ownership with proper credentialing and the value of outsourcing to reimbursement specialists. He emphasizes the significance of annually updating UCR fee schedules to maximize revenue at your practice. Harold also discusses the significance of insurance compliance when transitioning practice ownership and the benefits of outsourcing billing to professionals like Apex, which can save practices significant costs and improve efficiency.

To get in touch with Harold and his team, visit apexreimbursement.com or email him directly at harold@apexreimbursement.com.

Listeners who want to reach Paul can do so at Paul@DentalNachos.com and those who want to reach Rob can do so at Rob@RMontgomery-law.com.